Asus Zenfone 3 ZE552KL (4GB RAM, 64GB)

1 variations 
price Rs. 27,999 onwards | launch Aug, 2016
magic score ?
poor value for money
our verdict: avoid
of 32 phones in Rs. 25,000 - 30,000

PhoneCurry Editor's Note

summarizing opinion across 11 expert reviews

What We Liked

  • Striking, flamboyant, glass-and-metal design, with strong attention to detail
  • Very good display with a comfortable viewing experience both under the bright sun and indoors - rivaling flagships in brightness and color accuracy
  • Good speed/performance in daily use
  • The new Qualcomm processor is quite efficient in keeping the temperatures under check
  • Both rear and front cameras are pretty good and a significant improvement from the Zenfone 2 series last year (although not as good as the top camera phones in this price bracket, like the OnePlus 3)
  • Good loudspeaker
  • Good audio quality via headphones
  • Good battery life, which is helped by an efficient processor - comfortably lasts a full day
  • Fast fingerprint scanner

What We Didn't

  • Because of the glass-based panels, the surface is prone to finger prints and smudges
  • The concentric circle design may be too shiny for some
  • Asus' ZenUI is pretty bloated, with a lot of unnecessary apps, leading to a cluttered experience
  • Although day to day performance is good, there are visible lags on heavy games like Asphalt 8

11 Expert Reviews

monitoring 100+ top technology sites | sorted in order of relevance/depth/credibility

607+ User Reviews

monitoring user reviews across top ecommerce sites

Top Video Review

source: @C4ETech
Operating System
Smartphone OSAndroid 6.0, Upgradeable to 7.0
TouchscreenYes (Capacitive)
Screen Size5.5 inches
Screen Resolution1080x1920 pixels (~ 401 pixels per inch)
Display Features
  • Super IPS+
  • Scratch Resistant (Corning Gorilla Glass 3)
  • 2.5D Curved Glass
  • Fingerprint and Smudge-resistant Oleophobic Coating
  • Support Glove Touch
  • 10 Point Multi-touch Support
  • 178 Degree Wide-viewing Angle
  • Accelerometer
  • Ambient Light Sensor
  • Proximity Sensor
  • Gyroscope
  • Hall Sensor
  • RGB Sensor
  • IR Sensor
Fingerprint sensorYes
Processor2 GHz, Octa Core, Qualcomm Snapdragon 625
GPUAdreno 506
Internal Memory64 GB
Expandable Memory Slotup to 2 TB
Battery Capacity3000 mAh
Weight144 gm
Thickness7.69 mm
Camera16.0 MP
Camera Auto-FocusYes
Camera FlashYes
HD Video RecordingYes (4K)
Other Camera Features
  • Sony IMX298 Sensor
  • F/2.0 Aperture
  • Geo-tagging
  • Face Detection
  • 6P Largan lens
  • Laser; Phase Detection and Continuous Auto-focus (TriTech Auto-focus)
  • 32 Second Long Exposure
  • 4 Stop OIS (Optical Image Stabilization)
  • 4-axis OIS
  • 8 Direction OIS compensation
  • 3-axis Electronic Image Stabilization (EIS)
  • 3-axis EIS
  • 6 Direction EIS compensation
  • Dual-LED Real Tone Flash
  • PixelMaster Camera Modes: Back Light (HDR) Mode
  • Low Light Mode
  • Manual Mode
  • Real Time Beautification Mode
  • Super Resolution Mode
  • Night Mode
  • Depth of Field Mode
  • Photo Effect Mode Selfie Panorama
  • Selfie Mode
  • GIF Animation Mode
  • Panorama Selfie Mode
  • Miniature Mode
  • Time Rewind Mode
  • Smart Remove Mode
  • All Smiles Mode
  • Slow Motion Mode
  • Time Lapse Mode
  • Take still photo while recording video
  • Color Correction Sensor
  • Deep Trench Isolation Technology
Secondary Camera8.0 MP
Secondary Camera Features
  • F/2.0 Aperture
  • Full HD Video Recording
  • PixelMaster Camera Modes: Back Light (HDR) Mode
  • Low Light Mode
  • Real Time Beautification Mode
  • GIF Animation Mode
  • Panorama Selfie Mode
2G Internet (GPRS/EDGE)Yes
App StoreGoogle Play Store
Dual SIMGSM+GSM (Hybrid SIM slot)
Noise FiltrationYes
FM RadioYes
  • ASUS SonicMaster 3.0
  • ASUS NoiseZero Talk Technology
  • 2.5D Curved and Scratch Resistant (Corning Gorilla Glass) Back Panel
  • Game Genie
  • WiFi Direct
  • USB Type-C
  • Google Drive: 100GB free space (2 years)
Note: All brand quality factors listed below are already taken into account (with appropriate weightage) when calculating the magic score for a phone!
average brand rating
(Below Average)
average phonecurry internal rating for all phones launched by this brand in recent times
brand perception
brand perception among consumers, based on surveys
service quality rating
Very Good
service & support quality rating, based on user surveys